make classic flavors. I also offer banana pudding and peach cobbler, along with vegan and gluten-free products. People love local flavor here. If you’re authentic, they’ll back you 100%. All you have to do is put your best foot forward.” In addition to her day job, Bedford serves as vice president of the Pflugerville Black Business Builders, where she delivers business education and networking opportunities for minority- owned businesses. make classic flavors. I also offer banana pudding and peach cobbler, along with vegan and gluten-free products. People love local flavor here. If you’re authentic, they’ll back you 100%. All you have to do is put your best foot forward.” In addition to her day job, Bedford serves as vice president of the Pflugerville Black Business Builders, where she delivers business education and networking opportunities for minority- owned businesses. What Makes Pflugerville Stand Out? Tony DeLisi, senior manager of economic development advisory services for Ernst & Young LLP, calls Bedford a model success story for the community. What Makes Pflugerville Stand Out? Tony DeLisi, senior manager of economic development advisory services for Ernst & Young LLP, calls Bedford a model success story for the community. “Pflugerville is the most diverse city in the Austin metro region,” he notes. “Issues around race and racism are big topics in Austin. Pflugerville is incredibly diverse and fairly equitable. This community has a great story to tell. It is a very welcoming community. It is more affordable than other places in the metro area, but it is not a low- income community. This is a good place economically for people of color.” DeLisi says that Pflugerville stands out in the Austin region due to the community’s well-qualified workforce and great quality of life. “There are challenges around affordability in Travis County and the City of Austin,” he says. “Pflugerville, though, is exceptional. It is not an exurb. They are closer than most DeLisi says that Pflugerville stands out in the Austin region due to the community’s well-qualified workforce and great quality of life. “There are challenges around affordability in Travis County and the City of Austin,” he says. “Pflugerville, though, is exceptional. It is not an exurb. They are closer than most of the suburbs that have historically seen growth. People are recognizing all this undeveloped space and all this opportunity east of I-35. There is land available for development here, including large-scale properties.” DeLisi says he wants people to know that “Pflugerville is racially diverse, highly equitable, with great schools and great neighborhoods. Plus, they have a very proactive Pflugerville Community Development Corp. The community sees the value of jobs, and the leadership has a vision for the future. From a workforce standpoint, Executive that “Pflugerville is racially diverse, highly equitable, with great schools and great neighborhoods. Plus, they have a very proactive Pflugerville Community Development Corp. The community sees the value of jobs, and the leadership has a vision for the future. From a workforce standpoint, Executive “Pflugerville is the most diverse city in the Austin metro region,” he notes. “Issues around race and racism are big topics in Austin. Pflugerville is incredibly diverse and fairly equitable. This community has a great story to tell. It is a very welcoming community. It is more affordable than other places in the metro area, but it is not a low- income community. This is a good place economically for people of color.” of the suburbs that have historically seen growth. People are recognizing all this undeveloped space and all this opportunity east of I-35. There is land available for development here, including large-scale properties.” DeLisi says he wants people to know
Director Amy Madison has done so many things with training programs to help employers.” Rudy Metayer, city council member in Pflugerville and executive director of the Texas Black Caucus Commission, says, “I moved here when the city was an older, white, German community. We were looking for a place that had great affordability. Our house had been Director Amy Madison has done so many things with training programs to help employers.” Rudy Metayer, city council member in Pflugerville and executive director of the Texas Black Caucus Commission, says, “I moved here when the city was an older, white, German community. We were looking for a place that had great affordability. Our house had been You don’t have to convince your diverse workforce to move here. They already live here, and they have the skillsets.” – Rudy Metayer , City Councilman, City of Pflugerville robbed twice in six months elsewhere in the metro area. At that time, my wife and her family were one of the few Black families in Pflugerville.” Demographic trends changed that. “This is now a majority-minority community,” says Metayer. “People want to live in a diverse community. That is why they come here. That fundamental shift in Pflugerville happened. We’ve seen true systemic changes in demographics.” Metayer says “Our Police Department has a 95% approval rating. Folks here know that what’s good for business can be good for the citizens too.” That does not mean people ignore past or present-day realities. “The community respects our past while embracing our future. The council here is forward-thinking,” he says. “You need infrastructure to grow, and you have a That does not mean people ignore past or present-day realities. “The community respects our past while embracing our future. The council here is forward-thinking,” he says. “You need infrastructure to grow, and you have a council here that focuses on that.” Today, Pflugerville is the second- biggest city in Travis County and a thriving hotbed of additive manufacturing companies employing highly skilled workers using advanced technology. manufacturing companies employing highly skilled workers using advanced technology. You don’t have to convince your diverse workforce to move here. They already live here, and they have the skillsets.” – Rudy Metayer , City Councilman, City of Pflugerville robbed twice in six months elsewhere in the metro area. At that time, my wife and her family were one of the few Black families in Pflugerville.” Demographic trends changed that. “This is now a majority-minority community,” says Metayer. “People want to live in a diverse community. That is why they come here. That fundamental shift in Pflugerville happened. We’ve seen true systemic changes in demographics.” Metayer says “Our Police Department has a 95% approval rating. Folks here know that what’s good for business can be good for the citizens too.” council here that focuses on that.” Today, Pflugerville is the second- biggest city in Travis County and a thriving hotbed of additive
Employers Embrace Diverse Workforce “Who would have thought that 3D printing would be our niche?” asks Metayer. “We are at a moment when wages are not keeping up with inflation. The only way we are going to thrive is by having a robust workforce in a growing business sector. Employers here see workforce diversity as an asset.” For Metayer, the issue of diversity, equity and inclusion is personal. “My parents are Haitian immigrants. I am a first-generation person here,” he notes. “I’ve seen the shift in demographics. I’m part of it. I’m also the author of a diversity report card for major law firms in the area. We always ask, what can we do about diversity efforts? That’s why it is so great for the corporate audience; it is easy to recruit here. You don’t have to convince your diverse workforce to move here. They already live here, and they have the skillsets. The population is trainable too.” He adds that it’s important for kids in Texas to see diversity in leadership. “When I was 4 years old, my parents would read books to me. I saw pictures of Martin Luther King and Thurgood Marshall. Today, 38 years later, I am doing that work. I am an attorney because my parents introduced me to Thurgood Marshall. Nobody else in my family is a lawyer. When you see people like yourself in positions of leadership and service in your community – doing that work. I am an attorney because my parents introduced me to Thurgood Marshall. Nobody else in my family is a lawyer. When you see people like yourself in positions of leadership and service in your community – whether it’s a council member, police officer or firefighter – it makes a real difference. Those things matter. They become baked into the fabric of the community. That is powerful.” He adds that it’s important for kids in Texas to see diversity in leadership. “When I was 4 years old, my parents would read books to me. I saw pictures of Martin Luther King and Thurgood Marshall. Today, 38 years later, I am whether it’s a council member, police officer or firefighter – it makes a real difference. Those things matter. They become baked into the fabric of the community. That is powerful.” Employers Embrace Diverse Workforce “Who would have thought that 3D printing would be our niche?” asks Metayer. “We are at a moment when wages are not keeping up with inflation. The only way we are going to thrive is by having a robust workforce in a growing business sector. Employers here see workforce diversity as an asset.” For Metayer, the issue of diversity, equity and inclusion is personal. “My parents are Haitian immigrants. I am a first-generation person here,” he notes. “I’ve seen the shift in demographics. I’m part of it. I’m also the author of a diversity report card for major law firms in the area. We always ask, what can we do about diversity efforts? That’s why it is so great for the corporate audience; it is easy to recruit here. You don’t have to convince your diverse workforce to move here. They already live here, and they have the skillsets. The population is trainable too.”
This Investment Profile was prepared under the auspices of the Pflugerville Community Development Corp. For more information, contact Amy Madison at 512-990-3725 or amym@pfdevelopment.com. On the web, go to www.pfdevelopment.com. contact Amy Madison at 512-990-3725 or amym@pfdevelopment.com. On the web, go to www.pfdevelopment.com. This Investment Profile was prepared under the auspices of the Pflugerville Community Development Corp. For more information,
512.251.7799 | pfchamber.com
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JULY 2022
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