Northwest Austin Edition | April 2022

Turning TheDomain into a downtown Since Domain I rst opened in 2007, the area has experienced continued development.

Year built

Key:

CONTINUED FROM 1

MIXED USE 1

area—bounded by MoPac, Braker Lane and Burnet Road—has grown exponentially with hotels, oce buildings and high-rise apartments dotting the landscape and earning the area the nickname “Aus- tin’s second downtown.” Kristi Svec Simmons, a rst vice president with commercial real estate group CBRE, said during an April 7 panel discussion on growth in North Austin that when corporate tenants are looking for oce space, the two primary locations they consider are downtown or The Domain. “Now you have more tech tenants looking up in North Austin than I’ve ever seen,” Simmons said. Marking amilestone Land for The Domain was rst purchased by Aus- tin-based Endeavor Real Estate Group in 1999. At the time, Endeavor envisioned The Domain as a tech hub. However, when the dot-com bubble burst, it shifted toward building a shopping destination. Simon Property Group acquired the land where the rst two phases of retail and residential devel- opment were planned in 2004. Phase I—anchored by Macy’s and Neiman Marcus—opened in March 2007. This was followed by the second phase, anchored by Dillard’s and Dick’s Sporting Goods, which opened in February 2010. From the beginning, The Domain was intended to be a lifestyle development—a place where residents could live, shop and dine, said Kathleen Shields, senior vice president of development at Simon. Shields said The Domain was the rst retail project in Austin to recruit luxury and high-fashion ten- ants—a mission it continues with the recent opening of brands such as Gucci and Golden Goose and the announcement of Saint Laurent Paris. In 2016, Endeavor debuted Domain Northside, the third and nal phase of retail development at The Domain, with the Rock Rose District aimed at provid- ing a uniquely Austin experience with local retailers, service providers, bars and restaurants. Endeavor sold this property to Northwood Retail in 2019. When Domain I opened 15 years ago—a milestone Shields said she was proud to see the development reach—it was the rst destination of its kind in the city as well as the rst hub of activity on the campus now collectively called The Domain. “We were the rst project to open, and I don’t

2016 Domain 1 2014 Domain 2

RETAIL 3

2014 RBFCU Domain 2008 Wells Fargo Bank

4 5

2007 IBC Bank

OFFICE 6

Mixed use

Retail

Oce Residential

Hotel

Entertainment

1999 Domain Point 2 1974 Domain Point 1 2019 Domain 11

7 8 9

MOPAC

DomainNorthside Opened: fall 2016 Number of storefronts: 135 Occupancy rate: 98% Number of residential units: 563

2020 Domain 10 10 2019 Domain 12 11 Domain 9 (under construction) 12 2017 Domain 8 13 1974 Domain 3 14 1967 Domain 4 15 2015 Domain 7 16 2008 Domain 6 17 2016 Domain 5 18 2019 Domain Place

Domain I

19 2022 Domain Tower 2 20 1979 IBM Domain 045 21 Future location of Domain Tower 4 22 Future location of Domain Tower 3 23 2018 Domain Tower RESIDENTIAL 24 2013 Gris at The Domain 25 2013 The Kenzie at the Domain 26 2019 Overture Domain 27 2017 Parkside at Domain 28 2015 Gallery at the Domain 29 2019 Maravilla at The Domain 30 2017 Edge at Domain 31 2020 The Grand at The Domain 32 2021 The Bowen 33 2019 Flatiron Domain HOTEL 34 1995 La Quinta Inn & Suites 35 2016 Aloft Austin at the Domain 36 2016 Archer Hotel Austin 37 2009 The Westin Austin at the Domain 38 2013 Lone Star Court 39 2020 Element Austin at The Domain ENTERTAINMENT 40 Domain Central Park

Opened: March 2007 Number of storefronts: 81 Occupancy rate: 93.8% Number of residential units: 400

24A

24B

UptownATX PHASE I

24C

Anticipated completion: late summer 2023 (oce), mid-2024 (residential) Cost: $38 million Number of residential units: 341 Square footage: 348,000 (oce), 15,000 (retail)

Tallest building

Verde Square Construction timeline: late 2022-25 Number of residential units: 280 Square footage: 386,000 (oce), 33,900 (retail) Domain II Opened: February 2010 Number of storefronts: 51 Occupancy rate: 76% Number of residential units: 411

Q2 Stadium

MAP NOT TO SCALE

SOURCES: COUSINS PROPERTIES, ENDEAVOR REAL ESTATE GROUP, NORTHWOOD RETAIL, SIMON PROPERTY GROUP, STONELAKE CAPITAL PARTNERS, TRAMMELL CROW RESIDENTIALCOMMUNITY IMPACT NEWSPAPER

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