From the cover
Meow Wolf brings another entertainment option to Grapevine
Views from inside
The big picture
In addition to Meow Wolf, the mall also o ers destinations such as Legoland Discovery Center, Sea Life Grapevine Aquarium, and Round1 Bowling and Entertainment. Meanwhile, the city is host to resort attractions such as Great Wolf Lodge and Gaylord Texan Resort and Convention Center. It will soon boast Stand Rock Resort and Water Park which is slated to come to Grapevine, with a planned opening in 2026. Foot tra c inside Grapevine Mills jumped up to its busiest level this year after Meow Wolf opened, according to data from Placer.ai, a company that tracks consumer foot tra c for retail and real estate companies using mobile device data. “We have very deliberate and purposeful leasing,” said Trudy Creswell, director of Marketing and Business Development for Simon Property Group. “We look for what the community wants and what is the best mix so we have a variety.”
Foot tra c in Grapevine mills
June 23
236,000
July 1
248,000
July 14 Meow Wolf opens
258,000
July 20
310,000
Meow Wolf transports guests into the world of ‘The Real Unreal.’
303,000
July 30
SOURCE: PLACER.AI. COMMUNITY IMPACT
The impact
More than 30 Texas-based artists were selected to create Meow Wolf’s installation in Grapevine Mills. Prior to Meow Wolf opening in Grapevine, the company partnered with local food and beverage vendors for the exhibit’s cafe and retail store. Grapevine vendors include: • Buzzed Bull Creamery • HTeaO Grapevine • Judy Pie
38 Texas-based artists Notable facts about Meow Wolf Grapevine. 17 local food and beverage vendors 24,000 square feet 139 employees
Meow Wolf’s ‘The Real Unreal’ tells the story of the Fuqua family’s adventure into the world.
MEOW WOLF COMMUNITY IMPACT
Learn more
Meow Wolf is an example of how Grapevine Mills has evolved over the past 25 years because mall o cials listen to what the shopper wants, said Trudy Creswell. The director of marketing and business development for Simon Property Group said the mall provides a mix of “best-in- class” retail blended with unique entertainment options. “You can come here not just to shop, but you can shop and entertain yourself,” Creswell said about the addition of Meow Wolf.
“They are a phenomenal company that o ers what customers are
looking for right now: an unforgettable experience.” GARIN GIACOMARRO, DIRECTOR OF ECONOMIC DEVELOPMENT FOR THE CITY OF GRAPEVINE.
Meow Wolf is represented by cats and wolves throughout the exhibit.
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