Business
BY BRITTANY ANDERSON
The store also carries a variety of seasonal gift items.
Anderson Parker carries over 80 di erent children’s clothing brands.
PHOTOS COURTESY ANDERSON PARKER
Anderson Parker o ers children’s clothes, gifts
Children’s boutique Anderson Parker has brought a variety of baby and children’s clothes, gifts items, monogramming services and more to Westlake and the surrounding communities since March 2025. A family a air Owner Michael McCollum Adams and her family moved from Washington D.C. to Austin in 2023. After 16 years of working in politics, Adams decided to shift to something “a little more lighthearted” with her stepmother Meredith McCollum. “I felt like we were missing a baby boutique in Westlake,” Adams said. The store is named after Adams’ oldest daugh- ter Anderson, whose middle name comes from Adams’ younger brother Parker McCollum, a country music singer. “I always knew one day I would do something with my rst daughter’s name,” Adams said. “I always thought Anderson Parker sounded kind of like a clothing brand or a store.” What they o er The boutique carries over 80 di erent children’s clothing brands such as Courtside Kids, Properly Tied and Little English, which feature boys and girls tops, bottoms, pajama sets, swimwear and outerwear. “I never carry a brand that I don’t
wholeheartedly know inside and out, where it’s manufactured, how it’s made, what it feels like, if it lasts, and what the price point is,” Adams said. Along with clothing, the store sells seasonal gift items and is one of the largest retailers for travel products such as wipeable vinyl-lined backpacks, bottle bags and diaper bags. Meredith McCollum also operates the mono- gramming side of the business, taking at least 100 monogram orders a week. The store specializes in monogramming in-house products such as baby blankets and onesies, and Adams said customers can expect around a one-week turnaround time. Staying local The goal is to acquire more square footage to be able to expand the business’ o erings to an older age range, Adams said. “The good thing about children’s clothes is that 9 times out of 10 people come into our store [and] they’re not shopping for one person,” Adams said. “We’re a multiple customer at a time shop, which is very helpful in the children’s clothing industry. We’re able to maximize our volume every day.” The store’s location has also been a key part of its success, Adams said. “When people ask me how it’s going, I always just tell them that Westlake moms came out and have shopped,” Adams said. “We are busy all day, every day.”
Meredith McCollum, left, and Michael McCollum Adams.
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3300 Bee Cave Road, Ste. 375, Austin www.shopap.com
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