Health & wellness
BY KAREN CHANEY
Trailhead Running Supply is owned by Darren, left, and Kathy Beck. Drew Flowers, right, is the general manager.
Approximately 60 percent of the shoes at Trailhead Running Supply are trail shoes.
PHOTOS BY KAREN CHANEY COMMUNITY IMPACT
A M
Trailhead Running Supply o ers gait exploration Prior to opening Trailhead Running Supply in 2022, Darren and Kathy Beck said they made business decisions with great intentionality. The married couple point to the person they hired to be the general manager, the store location and breed of dog in the company’s branding as examples of deliberate planning. The backstory
N
2600 Lakeside Parkway, Ste. 140, Flower Mound www.trailheadrunningsupply.com
“He was doing a 100 mile run on his own and we were running with him,” Darren said. “At about mile 8…I asked him, ‘Do you think a running store in Lakeside would work?’ He said, ‘Let’s do it.’” What they o er Flowers said they stock a wide variety of trail running gear such as shoes, hydration vests, trek- king poles, headlamps and more. Darren added they also stock road shoes. What else? Two main reasons this location was chosen is that there is not another running specialty store in Denton County and the proximity to the North- shore Trailhead, which has intermittent views of
Grapevine Lake. Trailhead Running Supply hosts weekly events like trail hikes and road runs. Kathy teaches a free yoga class on Monday nights at the store. Quote of note “It’s a Boston Terrier, which aren’t traditionally dogs who run,” Darren said regarding company branding. “Trail running is all-inclusive. We have hikers, slow runners and fast seasoned runners. That dog represents we’re inclusive for everyone.”
The couple became involved in a trail running community where they met Drew Flowers, who had years of experience working in specialty running stores, in 2018. In 2020, the Becks approached Flowers with their idea of opening a trail running supply store in Flower Mound.
Helping North Texans Age With Dignity Since 1934
To schedule your free in-home informational visit, please call us at (214) 689-0000 or email gethelp@vnatexas.org vnatexas.org
15
FLOWER MOUND HIGHLAND VILLAGE ARGYLE EDITION
Powered by FlippingBook