BY KARA WILLIS
Home price distribution in The Woodlands Since 2021, homes under $500,000 have become a minority of home sales in The Woodlands.
By the numbers
half—60.11%—were $500,000 or higher, according to data from 2021-2025. Due to a mix of industries such as energy and health care in The Woodlands, higher-end properties remain in constant demand, Barro said. However, remote workers are also attracted to the area, he said. “When you have a position where you can work anywhere in the U.S., then the question becomes what location can facilitate a lifestyle, so The Woodlands has tremendous amenities that attract these type of people,” Barro said.
The Woodlands has traditionally oered a range of home pricing options in response to demand and aordability, but growth in the region has contributed to a rise in home sale prices since the pandemic, said Jorge Barro, a Texas Real Estate Research Center economist based in The Woodlands. In 2021, 23.07% of homes in The Woodlands were priced at $300,000-$399,999, according to Texas A&M University data. However, by 2025, only 13.97% were in that range and more than
$0- $249K
$250K- $499K
$500K- $749K
$750K- $999K
$1M+
2021
2023
2025
SOURCE: TEXAS A&M REAL ESTATE RESEARCH CENTER COMMUNITY IMPACT
Other projects
The takeaway
The Ritz-Carlton Residences are located close to East Shore, which is another option with some higher-priced homes still seeing demand in the single-family market, specically in Aria Isle, Realtor Lily Jang said. While single-family homes are nearly built out in The Woodlands, East Shore on Lake Woodlands is home to some recent and ongoing construction. Community Impact previously reported that Aria Isle will house close to 30 homes priced at $3 mil- lion or higher, and area Realtors said those remain among the most sought-after in The Woodlands. “East Shore has always been hot. The listing that I have is on the island, and of course, real estate is scarce because you only have so much land before it sells out. It’s now sold out so I have one listing. It’s the only house for sale on the island, and I’m getting nonstop tra¢c,” Jang said.
According to information from HAR, as of early May, nine units were for sale at The Ritz-Carlton Residences, of which four were under contract. Though purchasing a home can be benecial in the long term, renting can be an alternative that still allows for desirable amenities, area real estate experts said. “The market is tilted more toward apartments and less from the ownership of condos, and that’s because taking care of an especially large building is a dicult thing for the typical homeowner to do,” said Steven Craig, University of Houston economics professor. According to information on the website for 1 Riva Row, 142 units were available as of May 13. A Howard Hughes spokesperson said a second phase is not planned.
Area in demand
Realtors said the new multifamily oerings join a high-demand area near East Shore. 1 Aria Isle 2 1 Riva Row 3 The Ritz-Carlton Residences
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1
2
E. SHORE DR.
LAKE WOODLANDS
RIVA ROW
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