2023 ANNUAL COMMUNITY GUIDE
FUTURE Planning the
Projected POPULATION Population growth in South Central Texas is projected to continue its upward trend as economic development and its position along the I-35 corridor bring in more jobs and opportunities.
The cities of San Marcos, Buda and Kyle experienced an average growth of 73.56% from 2010-20, and that is only expected to grow as developments keep coming in; however, the cities only have so much developable land left to work with.
Travis County
Hays County
Comal County Guadalupe County Bexar County
2.63M: Increase of 31.5% from 2020
DEVELOPABLE ACRES BUDA
0 200K 400K 600K 800K 1M 1.2M 1.4M 1.6M 1.8M 2M 2.2M 2.4M 2.6M 2.8M
18% of Buda’s land is left for development, or around
1.75M: Increase of 35.66% from 2020
1,400 acres within the city limits. Its extraterritorial jurisdiction has another 4,000-5,000 acres available.
KYLE
518,515: Increase of 115.1% from 2020
50% of Kyle is left for development, or about 8,900 acres within the city limits. About 2,600 acres in the ETJ have development agreements.
290,856: Increase of 80.1% from 2020
259,920: Increase of 50.5% from 2020
2020 2025
2030 2035
2040 2045
2050 2055
2060
NOTE: THE CITY OF SAN MARCOS WAS UNABLE TO PROVIDE ACREAGE DATA.
SOURCE: TEXAS DEMOGRAPHIC CENTER COMMUNITY IMPACT
SOURCES: CITY OF BUDA, CITY OF KYLE COMMUNITY IMPACT
Incentivizing businesses The city of Kyle has three main incentive agree- ments that it can enter with businesses or corpora- tions, depending on the terms, the rst of which is the First Year on Us incentive. “That is for anyone that wants to construct a facility or if they want to renovate their existing facility. What that does is it rebates back their rst year property taxes based on the increment value of the increase,” Kyle Economic Development Director Victoria Vargas said. The second incentive oered is the Restaurant Incentive, which is used at City Council’s discretion. The economic development team works to bring forth proposals for potential restaurants that could become a regional destination and would ill a cuisine gap the city needs. “What we look at is a rebate on their sales tax and/or property tax,” Vargas said. The third incentive is the most common and is used by cities across the state, a Chapter 380 agreement. “What we can do with that one is rebate taxes, property taxes and sales tax. That is done through a lot of negotiation,” Vargas said. Potential capital investment, job creation, wages, facility and location are all factors in the negotia- tion process. The city of Kyle is also working on its compre- hensive plan, called Kyle 2030. “That plan is so very important because it lays out where development will go for the next 10 years,” Vargas said.
important where we have more work to do is just on the general collaboration between the two cities and the other cities in the region,” Packer said. Traversed by and adjacent to the I-35 corridor are Hays and Caldwell counties, which are overseen by the Greater San Marcos Partnership. “All the communities within those two counties are all partners in the [GSMP], so our intent is to bring the jobs, and for the last three years … we have basically been breaking every record the orga- nization’s ever set in terms of hitting that mission,” Giulietti said. The GSMP has brought in more than $2 billion of new investments to its communities, which directly translates to thousands of jobs, Giulietti said. Over the next 10-20 years, he expects to see growth in res- idential and industrial development from the east- ern side of I-35 to SH-130. Growing in droves Of U.S. counties with a population of 100,000 or more, Hays County was ranked the fastest-growing county from 2010-20 with 53% growth. The growth rate is not the only thing attracting large corporations to set up shop in Hays County, bolstering the corridor between the metropolitan cities of Austin and San Antonio. “Being in the Central time zone makes a huge dierence; that’s the rst selling point. Second is you’re around two huge growing cities; being in between the two is a tremendous bene t,” Giulietti said. “The biggest challenges companies have around the world right now in locating new com- panies is workforce. Where do you have a work- force-talent pipeline to build your 1,000-person facility? Here, people are coming in droves, and
they’re coming with all skill sets.” Not only is the Hays County area attracting talent from across the nation, but also Texas State Uni- versity, one of the largest public universities in the state, is in San Marcos, he said. “We have a really great relationship with Texas State. That’s part of what we are driven to do is bring more jobs here to keep those students here, versus having them go to Austin [or] San Antonio,” Giulietti said. He added over the next several years, the land- scape between I-35 and SH 130 will begin to dis- appear and blend into one bustling area. In either direction o I-35, east or west, there is a lot of vacant land, ripe for the picking of any large-scale company or corporation to build its next site. However, not all cities throughout Hays County have the same amount of land available to its dis- posal for build-out. The city of Buda only has around 18% of land available for development, or around 1,400 acres. However, it does have almost double the amount of land available for annexation and development from its extraterritorial jurisdiction at around 4-5,000 acres. Buda city sta is in the process of creating its long-term comprehensive plan that will detail exactly how much land is left and how the city can utilize it as best as possible to accommodate its growth and the community’s needs. The city of Kyle is about 50% built out on its 20,928 acres. Within city limits, there are around 8,900 acres available for development with only 2,600 acres of land from its ETJ available for development. Busi- nesses seeking available spaces often contact the Kyle Economic Development Department for assistance.
For more information, visit communityimpact.com .
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SAN MARCOS BUDA KYLE EDITION • JANUARY 2023
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