Richardson Edition | August 2024

Business

BY DUSTIN BUTLER

Alamo Drafthouse reopens one month after sudden closure

Alamo Drafthouse Cinema reopened Aug. 9 after closing temporarily in June. Field Marketing Manager Taylor Smith said the closure was “relatively short,” adding there was a lot of work behind the scenes to get the theater up and running again. “It’s been a chaotic time, but amazing to see how many people have been involved,” Smith said. What you need to know Along with the Richardson location, four other locations in North Texas will reopen by the end of August. Alamo Drafthouse Cinema, which was recently purchased by Sony, acquired the shuttered theater after the former franchisee’s Chapter 7 bankruptcy ling. “Our No. 1 goal throughout this dicult period has been to do right by the former teammates and get back to providing the exceptional cinema experience our guests deserve,” Alamo Drafthouse CEO Michael Kustermann said in the release. “We’re thrilled to say that goal is in sight and that we’ll have teammates and guests back in those theaters very soon.” Why it matters The city of Richardson had previously provided Alamo Drafthouse with $200,000 of a planned $400,000 economic incentive for renovations that included new recliner seating, new carpets and wallpaper. At the time, City Manager Don Magner said the incentive was meant to revitalize Richardson Heights, the city’s rst shopping center. Part of the agreement included a provision that Alamo Drafthouse would remain in the Richard- son Heights Shopping Center for 10 years.

Alamo Drafthouse in Richardson reopened Aug. 9, according to a news release from the company.

COURTESY KATHY TRAN

The backstory All ve North Texas Alamo Drafthouse loca- tions abruptly closed last month when the fran- chisee led Chapter 7 bankruptcy. In January, the city partnered with Alamo Drafthouse, providing $400,000 for renovations. At the time the theater closed, the city had only provided $200,000 of the economic incentive. In late June, Alamo Drafthouse Cinema announced it acquired the theaters and planned to reopen them. Per the release, employees who lost their jobs when the locations closed will be paid wages that were due when the theaters closed, and members of Alamo Drafthouse’s Season Pass subscription service will receive two free months of service when their accounts are reactivated.

The opening date of each North Texas theater is as follows: Alamo Drafthouse Richardson • reopened August 9 Alamo Drafthouse Lake Highlands • reopened August 13 Alamo Drafthouse Cedars • reopened August 16 Alamo Drafthouse Denton • scheduled reopening August 20

Alamo Drafthouse Las Colinas • scheduled reopening August 23

SOURCE: ALAMO DRAFTHOUSECOMMUNITY IMPACT

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