Frisco | April 2024

Community

BY SHELBIE HAMILTON

Music venue and hospitality company Notes Live announced March 12 a new $220 million open-air amphitheater coming to McKinney. The new entertainment venue, called the Sunset Amphitheater, will have a capacity of 20,000 people and is expected to open in 2026, according to a news release. The venue will be situated on 46 acres at US 75 and SH 121. The amphitheater-style venue will oer direct sightlines to the stage from every seat, as well as views of the sun setting over the stage. The venue will oer fully covered seating areas, including 250- plus luxury re pit suites, as well as gourmet food and drinks, according to a news release. JW Roth, founder and CEO of Notes Live, said the venue is estimated to host between 50-65 shows each year, including concerts and comedians. $220M venue to open in McKinney

The $220M concert venue is expected to draw national headliners to McKinney starting in 2026.

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Diving deeper

Solutions headquarters and McKinney Fire Station No. 6. There are also multiple existing residences and businesses surrounding the site. The McKinney Economic Development Corp. owns the land the venue will be built on, MEDC President and CEO Michael Kowski said. Owning the land allows for the city to have more control over how it is developed, he said. However, Kowski said the goal is to “put the land back on the tax roll,” meaning it could eventually be owned by a dierent entity.

The specic site chosen was ideal due to its highway access and visibility, Roth added. “The site location … is about as good of a location as you’ll nd anywhere, not just Texas, but anywhere,” Roth said. McKinney Mayor George Fuller said the loca- tion is ideal from a transportation standpoint due to the existing highway infrastructure that runs north-south as well as east-west. The venue will be adjacent to the Sheraton McKinney Hotel, the Emerson Automation

Looking ahead

McKinney City Council approved general business terms for the project on March 5 and are expected to nalize the development agreement and site plan as part of the development process. There will also be various public meetings regarding the project, per the city’s website.

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