Lewisville - Flower Mound - Highland Village | July 2022

MUSIC CITY MALL

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Holt said. “It gives a lot of minorities an opportunity to open a business at a reasonable price.” Music City Mall in recent years moved away from the traditional department stores and now focuses on local businesses. Compared to other leasing options, the mall is affordable, Holt said. The affordable rent allows owners to keep their business even when it’s slow. “When everything’s prices are so high, you really need that for a shot to even open a business,” Holt said. Music City Mall has seen multiple changes over the last few months as local officials work to bring the mall into a new era. Redevelopment discussion The Lewisville City Council approved an agreement with The Catalyst group to prepare for the first phases of a Music City Mall redevel- opment project during a March 21 meeting. Phase 1 of the project includes visioning, programming and stake- holder input. The second phase is master-planning, and Phase 3 is mar- keting. All three phases are projected

RECENT OPENINGS

The mall has shifted its focus from flagship stores to local shops to support local businesses and continue to bring visitors to the mall.

investment. As this activity is already begin- ning to take place, it is critical these efforts occur in a planned manner that enhances the southern gateway, according to the agenda item. Nearly all the anchor stores closed in the mall, and that brings forward the WE LITERALLY HAVE SO MANY PEOPLE BEATING OUR DOORS DOWN, LOOKING FOR SPACE, LOOKING FOR THAT OPPORTUNITY, LOOKING FOR THAT GREAT THING. NATALIE BOYER, GENERAL MANAGER A number of local businesses have opened at Music City Mall in Lewisville this year. • Juss Shoes Purses and Accessories • I Feel Pretty Kids Spa and Entertainment • Mango’s 4 Men Boutique • LK Boutique • All Things Corned Beef • Flavors of India • All in One Boutique • iCompete

May visits 189.4K

Year built 1989

35E

97*

24*

Tenants

Open spaces

VISTA RIDGE MALL DR.

LAKE VISTA DR.

*AS OF 7/5/2022 SOURCES: PACER.AI, MUSIC CITY MALL/ COMMUNITY IMPACT NEWSPAPER

SRT TOLL

N

SOUTHERN GATEWAY TIMELINE

Lewisville City Council approved funds to look at potential upgrades to the southern entry way into the city, which includes Music City Mall.

Phase 1 visioning, $68,000

$65,000

$115,000

Phase 2 master-planning

Phase 3 marketing

programming and stakeholder input

22-26 weeks

16 weeks

to cost $248,000. The costs will come from the city’s general fund. The first two phases are estimated to take 22-26 weeks to complete, according to the March 21 agenda item. Phase 3 is expected to be com- pleted within 16 weeks after receiving the city’s notice to proceed.

Music City Mall and the surround- ing development encompass a large portion of the southern gateway to the city. According to the city agenda item, over the past 20 years, the area has declined in market share to the point new investors have emerged to acquire the mall for repositioning and

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