Cedar Park - Far Northwest Austin Edition | September 2025

Business

BY KATLYNN FOX

Amour Bridal sta travels to bridal markets twice a year to preview inventory and hand-select new dresses.

KATLYNN FOXCOMMUNITY IMPACT

Amour Bridal carries a range of wedding accessories including veils, headbands, crowns and jewelry.

KATLYNN FOXCOMMUNITY IMPACT

Amour Bridal oers Cedar Park classic wedding looks Kristen Fitzpatrick opened Amour Bridal in 2015 to serve the Austin metro and create memorable shopping experiences where brides could feel and getting to know the bride. “I also love [helping] women feel beautiful,”

Owner Kristen Fitzpatrick opened the business in 2015 shortly after her own wedding.

KATLYNN FOXCOMMUNITY IMPACT

Fitzpatrick said. “I know so many women struggle with insecurities and image issues... I just love when they leave being like, ‘Wow, it was so much better than I thought it was going to be.’” What they oer The bridal store carries dresses from nine dier- ent designers including Justin Alexander, Lillian West and Sophia Tolli. Amour Bridal currently houses around 250 wedding dresses, including cer- emony, reception and elopement options. Prices range from $199 for a discounted dress from the rack to $2,500 for special order dresses.

beautiful and comfortable. Ten years later, she still has her nger on the pulse of trends and customer service in Cedar Park. The takeaway Fitzpatrick implemented policies that would enhance the shopping experience based on her interactions as a customer. Amour Bridal oers complementary mimosas to each guest over 21 and also has juice as a non-al- coholic beverage. Fitzpatrick noticed that many stores were juggling multiple clients at once. In her store, she said she values one-on-one interaction

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601 E. Whitestone Blvd., Ste. 408, Cedar Park www.amourbridaltexas.com

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CEDAR PARK FAR NORTHWEST AUSTIN EDITION