BY KAREN CHANEY & COLBY FARR
McKinney sales tax revenue by fiscal year Percentage from package liquor sales
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$50M $40M $30M $20M $10M $0
McKinney Chief Financial Officer Mark Hollo- way said the city receives a majority of its funding from property taxes and sales taxes. Both revenue sources have increased in the last five years. “The city had some projections of what these sales taxes would generate over time and had spoken with other cities about their experience after these types of stores were allowed,” he said in an email. Those expectations were factored in with the city’s overall sales tax projections since the city is “growing rapidly” and new businesses are being added to the tax roll every year, he said. The city has met or exceeded its overall sales tax projec- tions in the past few fiscal years, Holloway said. Multiple business owners have opened liquor stores since the proposition passed in 2023. Firewater Liquor owner Kollin Behrghundi said he chose to open in McKinney because it aligned with the business’s identity and vision. “We actually had no idea the election was
Pelican Liquor owner Monty Patel, who bought land for his store in 2023, selected a spot near Melissa because it’s a dry city. “What’s helping us is the location and making sure that our price point is affordable,” Patel said. Jake Duke, state retail operations manager for Spec’s Wines, Spirits & Finer Foods, said company officials had been looking at McKinney prior to the 2022 election. Once the proposition passed, “we were ready to make it happen,” he said in an email. One Spec’s store has since opened, and a second is on the way to 4121 S. Custer Road. Company officials are aiming for an opening in 2026 depending on permitting and construction, Duke said. “The competition’s about what we expected for a city this size,” he said. “It’s a healthy market, and we’re glad to be part of a growing, vibrant business community.”
0.1% 0.6% 1.1%
Fiscal year
SOURCE: CITY OF MCKINNEY/ COMMUNITY IMPACT
*PROJECTED IN MCKINNEY'S FY 2025-26 BUDGET
happening until after it passed,” Behrghundi said in an email. “Once we learned liquor sales would be permitted, we saw a great opportunity to join a thriving and growing market.” Competition with other liquor stores has been “healthy,” Behrghundi said. It motivates each business to improve and offer better experiences for customers, he said.
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