Pearland - Friendswood - Manvel Edition | November 2025

BY RACHEL LELAND & JAMES T. NORMAN

What they’re saying

The options

PEDC incentives over time The PEDC offers incentives to businesses based on job creation and capital investment.

To help small businesses in town, the Pearland Economic Development Corporation has a number of programs and resources, PEDC Marketing Director Melissa Cook said. The main one is the Pearland Innovation Hub, which, in addition to events and networking, offers grants and technical assistance. Other resources, such as creating documents related to human resources and learning materials, are available as well. Advisors within the program can also direct business owners to other resources across the Greater Houston area, Cook said. “We have a lot to offer by all means, but we’re not everything,” Cook said. “We can’t be everything, but we can help you know what’s available.” Johnson and Carol Ives Marcantel, president of the Friendswood Chamber of Commerce, said events and networking opportunities are available through each chamber.

“At the end of the day, it depends on the quality of the food. Maybe our prices

$586,526

2018

had to go up a little bit, but we really try to keep them down as much as we could.”

$1,226,230

2019

$918,890

2020

LUIS PERLA, GENERAL MANAGER, MASA SUSHI

$1,562,825

2021

$954,361

2022

$1,113,455

2023

$942,246

2024

“Rising cost in food and labor are continuing to be the key indicator. ... If both of those exceed [a certain

SOURCE: PEARLAND ECONOMIC DEVELOPMENT CORPORATION/ COMMUNITY IMPACT

level] as a relationship to sales, you have a problem.” MIKE SHINE, EXECUTIVE DIRECTOR, HOUSTON CHAPTER OF TEXAS RESTAURANT ASSOCIATION

However, Shine said it’s common for restaurants not to be members of chambers. Luncheons and events often happen during the day—oftentimes when service is peaking.

Looking ahead

“Business is tough. It’s a tough world, especially right now. … [We offer] a one- stop shop called Pearland Innovation Hub … to be our resource

and avoid significant price increases. For Shine, he said it’s important for patrons to continue to eat out. “Neighborhood restaurants … are the backbone of our society and communities,” he said. “I encourage people to find them, seek them out, give them business and know them. That will encourage them to succeed.”

While struggles will continue to be ongoing for some, a few businesses are looking for creative ways to keep expenses down. Tyler Neubauer, general manager at the barbecue restaurant Big Horn in Manvel, said he’s observed fluctuations in pricing. Still, because the restaurant works with multiple vendors, they’ve been able to maintain margins

for small businesses and entrepreneurs.” MELISSA COOK, MARKETING DIRECTOR, PEARLAND ECONOMIC DEVELOPMENT CORPORATION

21

PEARLAND - FRIENDSWOOD - MANVEL EDITION

Powered by