Pearland - Friendswood - Manvel | July 2025

BY HALEY VELASCO

What we know

Looking ahead

In an attempt to help housing costs, Cole said Pearland officials are looking to prioritize denser development with smaller, more affordable home designs in upcoming city workshops and planning meetings. “If I portion [infrastructure cost] over six lots, then my cost per lot is going to be cheaper,” Cole said. “Therefore, I can sell those lots to a builder. They’re just going to put smaller homes, smaller lots and bring pricing down to the individual homebuyer.” Manvel Mayor Dan Davis said city officials hope to improve affordability through Manvel’s first-ever 20-year strategic plan, which was adopted in January. The plan, which was based on community input, will prioritize preserving rural areas in Manvel and concentrate on development on highways 6 and 288. “We want to make sure that we’re strategic about it, that the growth comes in the right locations, so that way 30 years from now, it’s at a place where we can successfully maintain it,” he said. Through these plans, Davis said he hopes improvements on roads, utilities and drainage will reduce development costs and in turn lower home prices. “My family and I bought our … first home in Manvel in 2017 because it was an attainable home for us,” Davis said. “We don’t want to price people out of the market of being able to realize in Manvel the same dream that my family and I were able to realize.”

attracting developers to the area, as they lead to higher prices to build, which can also lead to higher home values. Kurt Watkins, spokesperson for Hillwood Communities, which is developing Pomona and Valencia, said developing in more built-out areas comes with more regulations and requirements, which can lead to higher prices. “Growing cities will typically lag price apprecia- tion compared to built-out cities,” Watkins said.

For Alvin, Friendswood, Manvel and Pearland, average home values are at an all-time high, Zillow data shows. Of that group, Friendswood has seen the largest increase—up 43%—in the last five years. Cole said he believes lot costs—which represent 20% of a home’s value—and development have driven up home prices. In addition, Adam Hill, president of Friendswood-based construction company Sterling Builders, said cities with high impact fees, such as Pearland, may have a harder time

2020

2021

2022

2023

2024 2025

Average home values in January

$500K $400K $300K $200K $0 $100K

Alvin

Friendswood

Manvel

Pearland

SOURCE: ZILLOW/COMMUNITY IMPACT

What else?

According to a 2024 report from the National Association of Realtors, the median age of home- buyers is at an all-time high, while the percentage of homes bought by first-time buyers is at an all- time low—around 24%—and has declined by nearly 10 percentage points since 2014. “First-time buyers today are in a tough spot,” Franklin said. “The last time we had a 7% interest rate, they were in junior high. They’re just not accustomed to these high [prices and rates].”

Median age of homebuyers in the U.S.

First-time buyers

All buyers

56

53

60

49

47

47

46

45

40

36 35 38

33

33

33

32

20

0

2022 2021 2018 2019 2020

2023

2024

SOURCE: NATIONAL ASSOCIATION OF REALTORS/COMMUNITY IMPACT

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