Business
BY KAREN CHANEY
Alex Elsbury, son of John and Olga Elsbury, dances competitively with Grace Gallagher. Alex and Grace are also dance instructors at Dance Vision.
Dance Vision fosters social, physical skills in Flower Mound
retiring from being competitive dancers. “Dan’s vision originally taught dance by VHS tapes, then by DVDs, and then by apps and in seminars,” John said. “The Texas area was the rst franchise studio model.” The gist The top three requested dance styles to learn are country west- ern, Latin and wedding dances. Private lessons are followed by group classes then practice parties. “You get to see how your skills are developing,” John said. “You put it into practice before you take it out in front of friends, family and work colleagues.”
As the son of parents who were professional dancers, John Elsbury said he grew up dancing. He eventually opened a dance studio in London where his oldest son, Craig, started to dance when he was six years old. John’s wife, Olga also came from a dancing family—her parents ran a dance studio in Moscow. John, Olga and Craig Elsbury opened the rst franchise of Dance Vision in Plano in 2018 followed by a McKinney location in 2020, Flower Mound in 2022 and Frisco in 2024. The backstory In 1995, Wayne and Donna Eng founded Dance Vision upon
FLOWER MOUND RD.
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1901 Long Prairie Road, Ste. 304B www.dancevisiontexas.com
John Elsbury, left and son Craig Elsbury co-own Dance Vision franchises in Texas.
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FLOWER MOUND HIGHLAND VILLAGE ARGYLE EDITION
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